All work
İGA
Gameport
Summary
'Gameport', delivered for İGA in 2022: Content Series · YouTube · Production. Results: YT Content Series, iGA Youth Lounge, GenZ Audience.
01 The Brief
An airport became our set: a content stage that speaks Gen Z’s language.
02 The Truth
With the opening of the iGA Youth Lounge, we created the Gameport series on YouTube hosted by Can Önduygu, reaching young audiences on their own turf.
03 The Work
04 The Impact
YTContent Series
iGAYouth Lounge
GenZAudience
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